Vendasta receives LSA Ad-to-Action Award for Website Pro

Feb. 26, 2019 (Dana Point, CA) – Vendasta is honoured to receive the Local Search Association (LSA) Ad-to-Action Award for Presence Management. The award was presented Tuesday night in Dana Point, California at the LSA’s annual conference. “It means a lot to us to receive this from a premier industry group,” said Vendasta CEO Brendan King. “The […]

Google Brings Local Business Follow Button to Maps for the iPhone

Last October, Google introduced a Follow button on local business profiles in Google Maps for Android. Users who follow the business receive “updates and offers” (Google Posts) from that business. The business also can see the user’s public profile information, though users can follow privately too. Any Posts or updates are delivered to users in the […]

Vendasta’s European Invasion Kicks Off At LOCALCOMM 2019

Vendasta will be touring Europe in April and May to showcase their end-to-end sales and marketing platform that’s now fully optimized for the European market. They’ll be visiting London, Dublin, Iceland, Germany, Amsterdam and Rome, along with more venues to be announced. Their first tour date is April 10-12, at SIINDA’s, LOCALCOMM Conference in London, […]

Advising SMBOs: Google’s Push Toward Quality Content

It used to be easy to rank high on Google. Gone are the days of gaming the system, and for some digital marketers, this might be a bummer. In 2019, it’s going to take more thought and time to get to the top of SERPs, as Google is working to rank more content that is […]

Google Search Console adds new actions to sitemap report

Google has pushed an update within the new Google Search Console to the sitemap report to support new actions, the company announced on Twitter. Now you can open the contents of a sitemap in a new tab, delete a sitemap, review more detailed errors and more. Those actions include: Opening the sitemap content in a new tab […]

Yext Collaborates with Adobe to Drive Website Discovery

NEW YORK, March 13, 2019 /PRNewswire/ — Yext, Inc. (NYSE: YEXT), the leader in Digital Knowledge Management (DKM), today announced a new collaboration with Adobe (NASDAQ: ADBE). Yext has launched four integrations with the Adobe Experience Cloud to easily connect Yext knowledge to properties and assets created and managed with Adobe. These integrations will enable businesses […]

The new age of ‘customer’ data

The martech industry seems to be constantly on the hunt for the next big thing, and understandably so. In an industry where we said goodbye to a handful of platforms and brands in 2018 (R.I.P. LittleThings, Go90s, Rocketfuel), the next big thing may be what keeps us all not only chugging along, but successful. For […]

Yext, Inc. Integrates with Chinese Digital Services to Enhance Customer Experience

“The Chinese digital landscape is made up of an entirely different set of services from those in the West. When Chinese travelers who use services like Baidu and Fliggy at home travel overseas, they use these same services to find businesses in the cities they are visiting,” said Howard Lerman, Founder and CEO of Yext. […]

Google opens complaint form to crack down on fake info in Maps

Marissa Nordahl, a Google My Business Community Manager announced that Google launched a new form named the Business Redressal Complaint Form that will allow searchers and users to “report fraudulent activity relating to businesses Google Maps,” she said. The form is designed to help Google tackle some of the serious issues around bad and fraudulent information on […]

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