Sarah Pullen - Siinda

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Startup Platform Access

Sarah Pullen

CSO@Yell

Highly analytical and results-driven professional with extensive experience in directing several facets of media, general management with a strong commercial background and a focus on transformation and culture change. Sarah worked 9 years as Commercial Director Field Sales and Events at Yell, where she led a talented commercial team of 150 people who have expertise and consult on digital media sales & events across the UK. She oversaw all aspects involved in the commercial management of programmatic, performance display, Google PPC, GDN, YouTube, Facebook and niche digital media. Our Events Division (Regionals) specialises in B2B and consumer events virtual & physical and all B2B digital media - Business Live and Business Insider Scotland. Since January 2024 she is Chief Sales Officer at Yell.

Company

Yell UK

Yell.com is the UK’s leading online business directory. Our website was launched in the UK in 1996 by the publishers of the Yellow Pages directory. Since then, we have put the names, addresses and telephone numbers of over 2.9 million businesses¹ at your fingertips.