California’s new data privacy law brings the US closer to GDPR

The California Consumer Privacy Act (CCPA) taking effect in January 2020, and it is predicted to bring America on par with the EU with regards to customer’s personal information. As with GDPR, the fines levied against companies that aren’t in compliance are expected to be significant. More
Google Restricts Data-Sharing for Ads Under Privacy Pressure

Giving in to pressure from the European Union, in February Google will restrict the information it shares to participants in its ad auction regarding the type of content on the page. Read more
Salesforce brings out content management system
Salesforce has entered the CMS race with their own product. Read more
Vendasta ranks among Fastest Growing Company in North America on Deloitte’s 2019 Technology Fast 500™

Thanks in part to a 170% revenue growth over the last three years, Vendasta landed at #498 on Deloitte’s Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and energy tech companies in North America.
Bing introduces penalty for ‘inorganic site structure’ violations
Bing announced new spam penalties for questionable tactics which will continue to help fight unscrupulous practices. More
Global Smartphone Sales Rebound

In a much anticipated report, it seems that phone sales have started to rebound after many months of decreased sales. Flat sales are the first indication of the turnaround. Read more GDPR beyond compliance need: a value-adding tool for SMEs Although businesses were understandably concerned, it seems that the introduction of GDPR has not had […]
GDPR beyond compliance need: a value-adding tool for SMEs

Although businesses were understandably concerned, it seems that the introduction of GDPR has not had an overtly negative effect on companies. Read more
GDPR fines were meant to rock the data privacy world. They haven’t

GDPR was global news when it launched. It’s still on people’s minds, but more so because of the possibility of fines. Read more
Featured snippets display on desktop 13% more often than mobile, study finds

The results of a study revealed a higher percentage of featured snippets on desktops as opposed to mobile devices. Read more
Microsoft opens responsive search ads beta to all advertisers

All advertisers can now start testing responsive search ads in their Microsoft Advertising accounts. With responsive search ads (RSAs), first introduced by Google last year, the ad systems automatically serve up a combination of headlines and descriptions provided by the advertiser. What are RSAs? Advertisers can input up to 15 headlines and four description lines […]