Q:What comes after cookies for advertisers? A:Attention-based metrics
Fewer cookies mean less tracking data, which ultimately causes problems with the measurement of online ad campaigns. What can supplement this? More
Mobile-first indexing is coming within the year
Google Search Console is notifying users with “mobile-first indexing issues detected” alerts, in a move anticipating mobile-first indexing is on the way. More
Google to add more restrictions to location-data ads
A new policy change from Google, slated for later in 2020, will require developers to go through an approval process before their apps can collect user location data when the app isn’t visible to the user, aimed to protect the individual’s privacy.
Further information on Google’s data controller move from the UK to the US
UK organisations that process personal data are currently bound by two laws: the EU GDPR and the UK DPA (Data Protection Act) 2018. Both laws continue to apply until the end of the transition period on 31 December 2020. But what happens after that? Learn More
Will Google be moving British users’ accounts away from EU and GDPR?
Reuters is reporting that Google is planning to move its British users’ accounts out of the control of European Union privacy regulators, placing them under U.S. jurisdiction instead. More
Three European countries rack up 100k in GDPR breaches to date
The Netherlands, Germany, and the UK ranked at the top for the number of data breaches, with more than 100,000 reported cases in total to date. More
Europe can win global battle for industrial data
Europe’s focus on digital dominance should include industrial data, not just personal data. Why? The bulk of the industrial value chain, from large groups to SMEs, is based in Europe today. More
Changes coming for Google partner requirements
By the end of June 2020, Google will be updating the requirements needed to be considered for Partner badge status. You can review the new requirements here
Unconfirmed Google Search ranking update
Although Google has not announced or confirmed an update, something seems to be causing ranking algorithms to change over the weekend and has resulted in a large shift in the rankings of many web sites. More
Latest development on data localization requirements in Turkey
The Information Technologies and Communication Authority in Turkey published two decisions regulating embedded SIM technologies, one of which gives BTK the right to deactivate all devices operating within Turkish borders that fail to comply with the decision. More